The brainchild of nightlife veteran Aleksey Kernes (Hotel Chantelle), tech industry expert Lin Dai (Keek, Emmis NY and Alloy Media + Marketing), and digital marketing entrepreneur Jared Christopherson (Yellow Hammer Ad Agency), HOOCH is the first 'Private Cocktail Society' subscription app that buys a round of drinks each day at some of the top cocktail bars, elite lounges and premiere restaurants in New York City, Los Angeles, Austin, Dallas and now Miami.
