Simple Energy uses behavioral science, big data analytics, and digital marketing techniques to change how people save energy and how utilities engage their customers. Simple Energy's software as a service ('SaaS') digital marketing platform engages utility customers and drives energy savings. Participants in Simple Energy programs compare their real energy usage with friends and neighbors, earn prizes for saving energy, and become more engaged energy consumers. Simple Energy is making energy efficiency social, fun, and simple.
| Date | Amount | Type | Investors | Valuation |
|---|---|---|---|---|
| 01/28/14 | $6,000,000 | Series B |
Westly Group | undisclosed |
