Shopping malls and retailers use AreaMetrics to gain powerful insights into customer demographics and shopping patterns. AreaMetrics recognizes customer behavior by leveraging Bluetooth Low Energy (BLE) technologies and a large community of mobile partners. Large retailers and restaurants leverage AreaMetrics insights to A/B-test marketing campaigns, generate traffic, and increase sales.
| Date | Amount | Type | Investors | Valuation |
|---|---|---|---|---|
| 03/08/16 | $2,000,000 | Seed |
Quest Venture Partners Social Starts Startup Capital Ventures | undisclosed |
