The Plug, the leading all-natural liver health supplement brand, was founded in 2019 by brothers Ray and Justin Kim. After recognizing both the rise of fatty liver disease - which currently affects 1 in 3 Americans - and South Korea's advancements in herbal recovery innovations, the brothers set out to bring a modern wellness solution to the U.S. market. Starting with The Plug Drink and later adding pill formats, the brand has grown with a strong digital presence and retail distribution across major U.S. cities.
