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Venture Capital News: uSens Lands $20M Series A Financing

2016-06-01
SAN JOSE, CA, uSens, an ARVR pioneer in developing natural hand-and-head tracking technologies for Augmented and Virtual Reality, announced a $20 million Series A funding round led by Fosun Kinzon Capital.
This new investment will help uSens launch in 2016 its trailblazing, inside-out 26DOF (degrees of freedom) hand tracking and 6DOF head tracking tools. uSens enables developers to create the most naturally interactive, mobile ARVR experiences without relying on wired controllers or cumbersome peripherals. The company's technology is being demonstrated live this week at the Augmented World Expo (AWE).

Additional participants in the Series A round include returning investor Maison Capital, joined by new investors Great Capital, Fortune Capital, Oriental Fortune Capital, iResearch Capital, and Chord Capital. ARM Innovation Ecosystem Accelerator also participated in this round with their funding, service and resources.

'Tracking is critical to ARVR experiences,' said Anli He, CEO and co-founder of uSens. 'As ARVR display technologies approach mass adoption, we're excited to bring great interactive solutions to help ARVR platforms, hardware makers, and especially content developers overcome the complicated challenges of hand and position tracking. This funding round is further validation that we're on the right path to bring compelling natural tracking technologies to augmented and virtual reality.'

uSens' cutting-edge, inside-out 26DOF hand tracking and 6DOF head tracking leverages machine learning and computer vision techniques. With the world's first 26DOF mobile hand tracking, uSens' solution replaces the need for peripheral devices such as game controllers or outside cameras. The integrated experience of natural hand and head tracking, as well as the combination of AR and VR creates a new standard of reality the uSens team refers to as Super Reality.

'For ARVR to achieve its potential, natural head and hand tracking is required,' said Donghui Pan, chairman and president of Fosun Kinzon Capital. 'It's clear that ARVR is an explosive market. Already consumers want a more immersive experience, and hand controllers simply aren't the solution. We've chosen to invest in uSens, because we're confident the company has the deepest expertise and vision to provide this key that will help unlock mass-market ARVR adoption.'

'uSens has made tremendous progress in developing technology that empowers users to transit seamlessly from AR to VR to ARVR, which is why we've renewed our support,' said Wenli Cui, founding partner of Maison Capital. 'We see great potential in the future applications of uSens' 3D HCI (Human-Computer Interaction) technology, from entertainment and gaming, to healthcare and behavioral therapy, to architecture, aeronautics, and education.'

Meet with uSens at Augmented World Expo
uSens is a sponsor of the Augmented World Expo (AWE) taking place June 1-2 in the Santa Clara Convention Center. Attendees should visit booth #804 in the VR Hall for demonstrations. Additionally, CTO and co-founder Dr. Yue Fei and the uSens development team will present two sessions during AWE:

June 1st at 3:30 pm: Case Study on Inside-Out Tracking
June 2nd at 9:00 am: Getting Started and Design Tips Related to Inside-Out Tracking

About uSens, Inc.
Founded in 2013, San Jose-based uSens, Inc. closes the gap between Virtual Reality and the real world. The pioneering ARVR software company provides inside-out, 26DOF hand and 6DOF head position tracking technologies for Augmented and Virtual Reality experiences. With domain expertise in 3D HCI technology, computer vision, and artificial intelligence, uSens is leading the industry to achieve Super Reality, a truly immersive and natural ARVR experience. For more information, visit www.usens.com and follow @usensinc.
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