The round was led by IAG Capital Partners and Hitachi Ventures, with participation from new and existing investors including Bezos Expeditions, Venrock, Amazon Industrial Innovation Fund, Samsung Ventures, Systemiq Capital, E12 Ventures, Higher Life Ventures, and others. Archetype AI is also introducing new tools to build and deploy Physical Agents that sense, understand, and act in real-world environments.

Archetype AI is the Physical AI company helping humanity make sense of the real world. Founded by Google veterans, it pioneers a new AI category that fuses real-time sensor data with natural language, enabling users to ask open-ended questions about what's happening now and what could happen next. As the creators of Newton, a first-of-its-kind foundation model, Archetype AI designed this platform to interpret the physical world and enhance human decision-making. Archetype AI partners with Fortune Global 500 brands across industries - automotive, consumer electronics, logistics, and retail - turning real-world data into actionable insights.