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Venture Capital News: SuperOrdinary Grabs $58M Series B Round

2023-10-05
LOS ANGELES, CA, SuperOrdinary today announces the completion of a $58 million Series B fundraise.
SuperOrdinary, the fast-growing global brand accelerator and expert in establishing and scaling brands in international and domestic channels, today announces the completion of a $58 million Series B fundraise, bringing the company's valuation to over $800 million. Investors in the Series B included Manzanita, Puig, Demira Gate, Upper90, and Julian Reis.

SuperOrdinary is the leading global growth partner and marketplace expert connecting brands, creators, and consumers everywhere. SuperOrdinary is the go-to partner for facilitating sustainable global expansion for today's most exciting consumer brands including Farmacy, OLAPLEX, Sabon, NuFace, Biossance and many more. Under founder and CEO Julian Reis' leadership, SuperOrdinary's worldwide team of e-commerce and marketplace experts help brands establish influence, scale global sales channels, and connect with creators and consumers throughout the world. Employing a nimble approach and unmatched expertise of navigating industry regulations and consumer trends, SuperOrdinary has perfected a go-to-market toolkit, sales engine, and marketing prowess with a propensity to build consumer brands according to its clients' vision. In 2022, SuperOrdinary announced their acquisition of FanFix which will streamline relationships between content creators and brands globally. SuperOrdinary is laying the foundation to become the most powerful accelerators for consumer brands, with unmatched brand building services and expertise to navigate international expansion, omnichannel distribution, content monetization amongst the creator economy and more.
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